Privacy Policy

Effective Date: January 1, 2025
Last Updated: January 1, 2025

Introduction

Rise Digital Canada ("we," "our," or "us") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or communicate with us.

This policy complies with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation in Canada.

Information We Collect

Personal Information

We may collect the following personal information:

  • Contact Information: Name, email address, phone number, business address
  • Business Information: Company name, job title, industry, business size
  • Communication Records: Messages, inquiries, consultation notes
  • Billing Information: Payment details for clients (processed securely through third-party providers)
  • Marketing Preferences: Newsletter subscriptions, communication preferences

Technical Information

When you visit our website, we automatically collect:

  • Device Information: Browser type, operating system, device type
  • Usage Data: Pages visited, time spent, click patterns
  • IP Address: For security and geographic analysis
  • Cookies and Tracking: As described in our Cookie Policy below

How We Use Your Information

We use your personal information for the following purposes:

Service Delivery

  • Providing marketing consultation and services
  • Communicating about your projects and campaigns
  • Delivering reports and analytics
  • Processing payments and managing accounts

Communication

  • Responding to inquiries and requests
  • Sending marketing insights and newsletters (with consent)
  • Notifying you about service updates
  • Providing customer support

Business Operations

  • Improving our services and website functionality
  • Conducting market research and analysis
  • Complying with legal obligations
  • Protecting against fraud and security threats

Legal Basis for Processing

We process your personal information based on:

  • Consent: When you provide explicit consent for marketing communications
  • Contract Performance: To deliver services you've requested
  • Legitimate Interests: For business operations, security, and service improvement
  • Legal Compliance: To meet regulatory requirements

Information Sharing and Disclosure

We Do Not Sell Personal Information

Rise Digital Canada does not sell, rent, or trade your personal information to third parties.

Limited Sharing

We may share your information only in the following circumstances:

  • Service Providers: Trusted third-party vendors who assist in service delivery (analytics, email marketing, payment processing)
  • Legal Requirements: When required by law, court order, or regulatory authority
  • Business Protection: To protect our rights, property, or safety, or that of our clients
  • Business Transfers: In the event of a merger, acquisition, or sale of assets
  • With Consent: When you explicitly authorize disclosure

Third-Party Service Providers

We work with carefully selected service providers who are bound by confidentiality agreements:

  • Google Analytics: Website performance analysis (anonymized data)
  • Email Marketing: Newsletter delivery and marketing automation
  • Cloud Hosting: Secure website and data hosting in Canada
  • Payment Processing: Secure payment handling through Canadian financial institutions

Data Security

We implement comprehensive security measures to protect your information:

Technical Safeguards

  • SSL encryption for all website communications
  • Secure, encrypted data storage
  • Regular security audits and updates
  • Access controls and authentication protocols

Administrative Safeguards

  • Staff training on privacy and security practices
  • Limited access to personal information on a need-to-know basis
  • Regular privacy policy reviews and updates
  • Incident response procedures

Physical Safeguards

  • Secure office premises with controlled access
  • Locked storage for physical documents
  • Secure disposal of documents containing personal information

Data Retention

We retain your personal information only as long as necessary:

  • Active Clients: For the duration of our business relationship plus 7 years for legal and tax purposes
  • Prospective Clients: Contact information for up to 3 years unless you opt out
  • Website Visitors: Technical data for up to 2 years for analysis purposes
  • Marketing Lists: Until you unsubscribe or we determine the information is no longer relevant

We regularly review and securely delete information that is no longer needed.

Your Privacy Rights

Under Canadian privacy law, you have the following rights:

Access and Correction

  • Request access to your personal information we hold
  • Request correction of inaccurate or incomplete information
  • Receive a copy of your personal information in a commonly used format

Consent Management

  • Withdraw consent for marketing communications at any time
  • Opt out of non-essential data collection
  • Request deletion of your personal information (subject to legal requirements)

Exercising Your Rights

To exercise any of these rights, please contact us at:

We will respond to your request within 30 days and may require verification of your identity.

Cookies and Tracking Technologies

What Are Cookies

Cookies are small text files stored on your device when you visit our website. We use cookies to enhance your browsing experience and analyze website performance.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for website functionality and cannot be disabled:

  • Session management and security
  • Form submission and contact functionality
  • Cookie consent preferences

Analytics Cookies (Optional)

These cookies help us understand how visitors use our website:

  • Google Analytics (anonymized data)
  • Page view statistics
  • User journey analysis

Marketing Cookies (Optional)

These cookies enable personalized marketing experiences:

  • Retargeting campaigns
  • Content personalization
  • Social media integration

Cookie Management

You can manage your cookie preferences by:

  • Using our cookie banner when you first visit
  • Adjusting your browser settings
  • Contacting us to update your preferences

International Data Transfers

Your personal information is primarily stored and processed in Canada. When we use international service providers, we ensure:

  • Adequate data protection standards equivalent to Canadian law
  • Contractual safeguards for data protection
  • Transparency about data location and processing

Children's Privacy

Our services are designed for businesses and adults. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will promptly delete it.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:

  • Changes in our business practices
  • Legal or regulatory requirements
  • Technological developments
  • Industry best practices

We will notify you of significant changes by:

  • Posting the updated policy on our website
  • Sending email notifications to active clients
  • Updating the "Last Modified" date at the top of this policy

Contact Information

Privacy Officer

For any privacy-related questions, concerns, or requests, please contact our Privacy Officer:

Rise Digital Canada - Privacy Officer
285 Front Street West
Toronto, ON M5V 2X4
Canada

Email: privacy@risedigitalcanada.com
Phone: +1 (416) 945-8126

Complaints and Regulatory Contact

If you have concerns about how we handle your personal information that cannot be resolved through direct contact, you may file a complaint with:

Office of the Privacy Commissioner of Canada
30 Victoria Street
Gatineau, Quebec K1A 1H3
Phone: 1-800-282-1376
Website: www.priv.gc.ca

Acknowledgment

By using our website and services, you acknowledge that you have read, understood, and agree to this Privacy Policy. If you do not agree with this policy, please do not use our website or services.

This Privacy Policy supplements any other agreements you may have with Rise Digital Canada and does not replace the terms of service or other contractual obligations.